Monthly Archives: September 2008

Amway Partners With Tina Turner: Mobile Marketing Is Simply the Best

This week, I had the privilege of feasting my eyes on Amway Global’s Mobile Brand Experience. It’s one thing to read the description, and a whole different deal to see the Artistry motor coach and the Nutrilite semi-trailer up close…

"Letters to Matt" – Part Three

The next day, I went to Paper Source to get a binder or scrapbook or some kind of book thing, and I completely changed my idea of how I was going to present this gift because I was finding nothing…

"Letters to Matt" – Part Two

In the middle of the following day, I remembered about my little project and thought I’d see if anyone had responded. I was SO excited when two people had already emailed their letters. Hot diggity! The next several weeks were…

"Letters to Matt" – Part One

What do you get a guy for his 40th birthday who really isn’t a gift kind of guy? How do I acknowledge a milestone birthday for my husband, when a lavish surprise birthday party isn’t in the cards since most…

Reality Check

The other day, I was having a mini-rant about having to make dinner for the umpteenth time, having to bring the car in for an oil change, having to do my gazillionth load of laundry, and having to do a…

Why American Express Has My Loyalty

About two and a half years ago, we got a Gold American Express Card. They were offering a bunch of points (50,000) and waiving the annual fee for a year. As they say…”It was an offer we couldn’t refuse.” Though…

ARTISTRY – True Science – True Beauty

In my previous post, I laid out my background in and respect for the world of advertising–as well as the irresponsible abuse and misuse of advertising that some engage in. My case in point was a L’Oreal ad and a…

Ad Claims, Bad Claims

I grew up in the Ad World. My mom was a rep for photographers, illustrators, and commercial film directors. Her husband was a creative director for one of the top ad agencies in the world (Foote, Cone & Belding) before…